Today is World Health Day, and to commemorate, the creative, slightly mischievous folk over at Durex have just released this commercial featuring Mike Sui — he of the many dialects — in a dinosaur costume.

Also making an appearance is Wushu World Champion and Jet Li stunt double Alfred Hsing – he’s the muscly man — who we last saw producing this funny, dark, disturbing kung-fu video.

Stay safe out there, kids.

(H/T Jonanna Wong)

You might remember Mike Sui as the teacher/singer/host/actor who imitated a bunch of people in a video that made it big on Youku. Everything he does on Chinese media these days is rising to the top, evidenced by the latest product, the above below [Ed's note: I'm putting it after the jump because there's an ad that auto-plays], which was posted close to 11 pm last night and already has 136,418 views. The seven-minute clip, in which Sui participates in a translation contest with one of the show’s hosts, comes from a longer 48-minute Sina Weibo Show. It won’t be very interesting for those who don’t speak Mandarin, except for one curious moment around the 3:40 mark when the other host flips over a whiteboard in which she translated a phrase as “Your Fxucking Sister” (the x was there to signify, I don’t know, that “fucking” is inappropriate to use on TV). Sui titters a bit. The other host then reads the phrase out loud, and it’s all fun and games. Until a poor kid’s ears begin to bleed, I guess.

To give you a better idea of how on fire Sui is, check out the results of a Youku search for his Chinese name. He himself did not upload his one-man act 20 times. Netizens loved him so much that instead of linking to the original, they ripped his work so they could have it for themselves. Imitation is the greatest form of flattery, of course — until maybe it relegates the original to the second row of search results.

Two days ago, Mike Sui posted the above video onto Youku (embedded after the jump). It currently has 1.71 million views. More impressive, this video’s been on YouTube for only a day and it’s already well on its way toward viral, with 17,000 views. The thing of it? No one that I know of in the English-language China blogosphere has posted this video (until now, of course; if you’ve seen this elsewhere before 3:11 pm, let me know). That means Sui’s one-man act is being passed around almost exclusively among Chinese users of YouTube and Facebook (which is where I first found it, on the page of a Chinese student in DC), and on Chinese social media (Sui has 206,000 fans on Sina Weibo). We wish Mike well on his road to online stardom. (H/T Casey Guo)

UPDATE, 5:41 pm: A bit more about Sui: he’s based in Beijing and, like many talented expats in China, is somewhat of a jack of all trades: English teacher, singer, host, actor (notably in the film Welcome to Shamatown 《决战刹马镇》). I somehow suspect we’ll be seeing him in bigger roles in the near future.

I was remiss to not link to this earlier, but a couple of months ago, a Chinese guy spoke in nine different languages in a video that went viral on Youku (3.3 million views). That success didn’t translate to YouTube, however – only 140,000 views (though the vid has been reposted on several accounts). I wonder what the ceiling is for Sui on YouTube. Lower than Youku, one would imagine — if one so desired, this could serve as a lesson in cultural differences (e.g., Chinese aren’t as nonplussed by a person caricaturing stereotypes), or a lesson in the importance of the Chinese market. Run with it if you will.