Savills Is Offering Bullshit Medical Advice: “Tricks To Protect You From Haze”

Smog as seen from window 2

When it comes to toadying up to authority, you can’t beat foreign business. While smog comes and goes like a dissident in the night, its legacy lives on — for example, in the missive below from Savills, the London-based real estate agency, which wins our coveted Beijing Cream Corporate Whore of the Month Award with “Twelve tricks to protect you from haze.”

Savils 1Savils 2
Click to enlarge

What exactly is “haze”? A nightclub — or do they mean the noxious pall of manmade fumes that hangs over the city like a perpetual funeral veil?

It’s smog, Savills. Smog. Which kills. You don’t have to play silly buggers with the word. Even the English-language dailies have given up fanciful uses of “fog” to describe the shit they’re breathing. Look, here’s a critical Global Times article that uses “smog” in the headline.

Anyway, here’s some of that time-proven Savills advice:

1. Wear a hat.
2. Wear a coat
3.Wash your hands
4. Drink more water

It’s like listening to a lecture from your Chinese grandmother. Yes, we should be encouraging people to wash their hands more — bathroom hygiene is very much in its infancy here, especially among chefs, I’ve noticed — but some of Savills’s advice (“wear a hat”) is barmy.

Don’t pick your nose? “Nose breathing helps stop PM10 and larger items like pollen and sand, but it’s totally useless against PM2.5,” explains Dr. Richard Saint Cyr, local medic and oft-quoted Beijing Family United expert on the topic of inhaling treacle.

The only really helpful “trick” — “wear a respirator” (an unfortunate mistranslation for “wear a face mask”) — is known to mostly everybody, but, crucially, doesn’t specify an N95 mask. (Every time someone’s out in the smog wearing a simple cotton mask, isn’t there an instinctive urge to grab them and shout, “It’s useless, you poor damn fool! Useless!”?)

Most foreigners are wise to this, because the overseas and expat media ram advice about wearing the right kind of protection practically down our throats. Sadly, there’s still plenty of naïveté among others about the risks and preventative measures. And bad advice, however well meaning, is still bad advice.

Like this: “Open your window wisely” makes sense, but (Dr. St Cyr again) “Opening at noontime makes no sense.” Why noon, exactly? Does the AQI have a schedule? Does the smog take lunch? Dr. St Cyr: “Their advice for a high-fiber diet is generally good because it implies a healthy anti-oxidant boost — but certainly not because of any ‘expelling gut toxin’ benefit.”

The doc also reiterated his point that, as far as smoking is concerned, an average day in Beijing is equivalent to less than one sixth of one cigarette. (What about an average day in Yinchuan?) So that guy standing with his mouth open in the middle of a 500+ AQI day, just sucking the stuff in? He’s healthier than your average bar or nightclub.

Still, if you’re getting your medical advice off Savills, why not fashion tips from the gurus at Knight Frank? Maybe Century 21 can help with your marriage.

One Response to “Savills Is Offering Bullshit Medical Advice: “Tricks To Protect You From Haze””

  1. Ben

    Upset over nothing. Haze is a poor translation from an obviously Chinese writer, big deal. How long have you been in China? Do you really expect high-quality English on silly little notes in your building complex? They’re not playing silly buggers with language, they’re just incompetent. This note was ordered by a Chinese manager and given to a Chinese worker to produce, so there are errors. And what on Earth does this have to do with toadying up to authority?

    Also, wearing a hat is not barmy, it makes perfect sense to keep the smog out of your hair, as the poster suggests. Breathing through your nose is useless against pm2.5 but not useless against the vast number of other pollutants that make up the smog. I really don’t get what your deal is in this article. Yes it’s a stupid notice, but you see stupid notices in China every single day.

    ps. not a wumao, don’t like the CCP, just think this attack is inane and unnecessarily bitter.

    Reply

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