Let’s get this out of the way first: crash-landing on a San Francisco runway seriously damaged Asiana Airlines’s reputation.
KTVU, a Bay Area news station, damaged its own reputation by saying the names of Asiana’s pilots were “Captain Sum Ting Wong,” “Wi Tu Lo,” “Ho Lee Fuk,” and “Bang Ding Ow.” If anything, Asiana should be sending KTVU a bouquet for deflecting attention from the real, shitty pilots who flew Flight 214 into the ground.
But Asiana is not thankful. It’s suing. Reports AP:
Asiana has decided to sue KTVU-TV to “strongly respond to its racially discriminatory report” that disparaged Asians, Asiana spokeswoman Lee Hyomin said. She said the airline will likely file suit in U.S. courts.
She said the report seriously damaged Asiana’s reputation. Asiana decided not to sue the NTSB because it said it was the TV station report, not the U.S. federal agency that damaged the airline’s reputation. Lee did not elaborate.
Meanwhile, Asiana is bolstering its pilot training program, which is good. See, these are the type of stories you want Google to push to the top of search results, not frivolous lawsuits.
While it’s at it, it could bolster its logo, too. A lot of times people say a “two-year-old” could have done something, and really, we know that’s a lie because two-year-olds are stupid, but in the case of this MS Paint job, seriously, a two-year-old:
UPDATE, 7/17, 8:30 pm: Asiana will no longer be suing KTVU. Reports Reuters:
“Asiana Airlines has decided not to proceed with the case since KTVU has issued a formal apology and in order for us to focus all our efforts on managing the aftermath of the accident,” the South Korean company said in a statement.